“ユーザとしての感覚で言って，クックパッドは使っていて無駄な時間であったというのを感じないのですよ。それはやはり，食欲をテーマにしているからでしょうね。これが，たとえばもっと普遍的なSNSとか，オンラインゲームとかだと，終わった後に「なんか無駄に過ごしてしまった」というような感じが残ることがあるわけで。”
キーパーソンが見るWeb業界：第8回　Webサービスをマネタイズするノウハウ（後編） ｜gihyo.jp … 技術評論社 (via otsune) (via ichimonji) (via yaruo) (via sirchronofrost)

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